Membangun Efektifitas Dakwah Dengan Memahami Psikologi Mad’u

Mahadi, Ujang (2019) Membangun Efektifitas Dakwah Dengan Memahami Psikologi Mad’u. ISSN E-ISSN: 2548-3366; P-ISSN: 2548-3293

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Abstract

Abstract The Indonesian nation is currently suffering from a multi-dimensional crisis, a crisis of trust (trust), a moral, economic, socio-political and cultural crisis. This nation is also experiencing a crisis of human values, the drying up of spiritual values, the occurrence of social and religious social changes, including traditional changes to the modern. Therefore, the da'wah movement has become an indispensable necessity and should not be delayed to face the challenges and multi-dimensional crisis. Da'wa activities will always be in direct contact with the community and dealing with various realities of the problems of human life, so preaching must be planned, has a clear concept, measurable, organized and can even be evaluated. Da'wah must appear actual, factual and contextual. Da'wah should be delivered in a way that is good, wise, full of wisdom, attentive, seriousness, sincere intentions, while still paying attention to your psychology so that the moral messages and no

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